Digital Artwork

ITV

Industry
Televison
Year
2017
Client
ITV

Responsible for creating and over-seeing all the imagery and artwork across the ITV Hub, including all the hero spots and key imagery across all platforms (.com, connected television & mobile) working with content from all the ITV channels, including ITV 1 - 4, CITV and ITVBe.

Creating and implementing custom episodics and social media marketing material for the 2017 Love Island and FIFA World Cup.

My main KPIs at ITV were to increase the viewer engagement through visuals and design. This created the biggest impact via the email marketing campaigns that I created and lead, increasing the open and click through rates YoY

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